No matter what the company, effective growth requires you to have addressed every issue on the list below.
Destination
- What do you (the owner) want out of your career?
- Can your company help you accomplish that goal?
- Does the company have short, medium and long-term plans?
- What does your company believe in, what matters to you, and how do you want to be seen by the world?
Team
- What roles does your company need to reach it’s goals?
- Does every role have the correct person on board? How do you reliably know this?
- Does the team have visibility of the company goals? Do they believe in them?
Operations
- What is each job-role accountable for?
- Has each role documented their processes?
- How do you know if the processes are working correctly?
- How does the team prioritise work?
Customers
- Does your team agree on what an “ideal customer” looks like?
- Do you understand your “ideal customer” and their needs?
- Are you marketing to them effectively?
- Are you looking after the customer once you have them?